GTWO Working with Wizards

 

 
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Dear Reader,

The recent premiere of  “The Wizards NYC” online reality show delivered to the viewing public by Gen2Media Corporation (OTCBB:GTWO) is a tremendous event for the Florida based online video pioneer. 

Obviously, it’s yet another top-level agreement with an entertainment entity. But there’s more beneath the surface.

Gen2’s pedigree in the ever-growing online video arena is well-established. A simple review of their news feed and the “Who’s Who” roster of elite companies, brands and entertainers assures as much. But the real value in the Wednesday release may be in the existence of the series itself, that a project like The Wizards, which features a reality show based around the D.J.-driven nightlife in New York City nightclubs, went directly to the web.

Not MTV, VH1, or any of the other traditional reality show purveyors. This show was distributed on a popular radio station’s website and legendary rapper 50 Cent’s domain. And the viewers tuned-in in huge numbers.
And Gen2, of course, delivered the video using its proprietary technology.

It seems clear that this is a sign of things to come, that the television is no longer the exclusive province of video. In fact, the advent of video content on the web should further unsettle network executives.  Factor in video friendly smartphones like the iPhone or BlackBerry and you know that the times they are a’changin’.

And as it does the early leaders, those with the technology of the near-future like Gen2 Media certainly stand to benefit.

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Gen2Media Corporation (OTCBB:GTWO)

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*** Recent News  from Gen2! ***

Gen2Media and Emmis NY Premiere Reality Show on Legendary Hip Hop Artist 50 Cent's Official Website and Hot97.com

ORLANDO, Fla., March 3, 2010 (GLOBE NEWSWIRE) -- Gen2Media Corporation (OTCBB:GTWO), an innovative video technology company offering an Online Video Platform, video production and online video advertising, and Emmis NY announce the premiere of the reality show The Wizards NYC. The show is executive produced by Ben Finley, VP, Branded Entertainment, and Emmis NY and delivered over Gen2Media's Online Video platform. Gen2Media's production team worked directly with long time MTV producers Pamela Gimenez and Serife Turhan, the creators of the show.

The docu-series is a symbolic parallel to "The Wizard of Oz" with disc jockeys as the "wizards" behind the booth setting the rules and tone of the night, controlling the crowd through the power of their hands. Through different perspectives -- the promoters, the club managers, the party girl, the wife/girlfriend, and the kids -- Gen2 and Emmis explore the world they truly live in; a world filled with glitz, glamour and more grinding -- where anything can happen.

Gen2Media partnered with Emmis NY to premiere the show. The first episode aired to viewers online at legendary hip hop artist 50 Cent's website www.thisis50.com and Emmis' Hot 97 site www.hot97.com/tv on Wednesday, February 24th.

"It was not a surprise that a huge audience tuned in to the radio station's website at www.Hot97.com or on 50 Cent's website at 8PM in the evening to watch The Wizards NYC reality show. It is truly groundbreaking, and a win-win for both the audience and advertisers," notes Benjamin Finley, VP, Branded Entertainment, Emmis Communications Corporation.

"Advertisers have the opportunity to be integrated into upcoming productions of The Wizards NYC. In addition, online video advertising will be delivered using In-Stream Video Advertising with Pre-Mid-Post Rolls, and Skinned player around the programming. Sponsor messaging carries through to partner sites such as iconic Rap Artist 50 Cent's website," states Mary Spio, Co-Founder and President of Gen2Media.

About Emmis Communications

Emmis Communications Corporation owns and operates radio and magazine entities in large and medium sized markets throughout the U.S. Emmis is the 9th largest radio group in the U.S (based on listeners) owning twenty-one FM and two AM domestic radio stations that serve the nation's largest markets of New York, Los Angeles and Chicago, as well as St. Louis, Austin, Indianapolis and Terre Haute, Ind. Emmis owns a radio network, international radio stations, regional and specialty magazines, an interactive company, and ancillary businesses in broadcast sales. www.emmis.com

About Gen2Media Corporation

Gen2Media Corporation is a video technology company that provides the best-in-breed Online Video Platform, video production and advertising on its Online Video Network that reaches over 10 million visitors monthly. Gen2Media has earned the trust of a growing customer base including advertising agencies, iconic artists, media companies, organizations, businesses, and national brands such as Microsoft, Coca-Cola Company, Tribune News Company, Toyota, Emmis Communications, Clear Channel, Black Eyed Peas, Mary J. Blige, Britney Spears, Justin Timberlake and more. Gen2Media's Online Video Publishing Technology enables firms to easily create, deliver and monetize video and advertising. The Company has offices in New York City and Orlando. For more information, please visit www.Gen2Media.com.

Some of the above statements may be 'forward-looking' statements as defined by section 27A(c)(1)(A)(i) of the Securities Act of 1933.

See www.Gen2Media.com for a full safe harbor disclosure statement.

 



Gen2Media Enjoys Successful 2009; Looks Forward to 2010

ORLANDO, Fla.----Gen2Media Corporation (OTCBB:GTWO) issued an annual update to its shareholders today summarizing the milestones achieved in 2009 and the Company’s outlook for 2010.

Mark Argenti, Gen2Media CEO stated, "2009 was an incredibly rewarding and exciting year for Gen2. We successfully brought our video technology to market, landed numerous major channel partners, and built our Online Video Network faster than we initially imagined. Our entire team is thrilled with how far we have come as a Company in the past 12 months. We are extremely excited and look forward to what the next 12 months hold for Gen2."

Some of the corporate milestones attained in 2009 are:

    * Successful launch of the initial version of the Gen2Media Online Video Publishing Software and exiting of beta by bringing the Online Video Platform to market
    * Signing initial channel partner Emmis Communications and launching the Online Video Platform for their radio stations, including flagship stations Hot97, RXP–The NY Rock Experience, KissFM in New York, Power 106, and Q101
    * Signing Tribune News Company to a contract for Gen2 to produce a daily online news show on Tribune’s Hispanic property, Hoy, located at www.vivelohoy.com. The show was produced at the Gen2 Studios and delivered via Gen2Media’s Online Video Platform to Tribune customers daily
    * Launching the e360 (Entertainment 360) channel on Microsoft XBOX for delivering exclusive video content to the video game audience
    * Signing Salem Communications, the leading U.S. radio broadcaster, Internet content provider, and magazine and book publisher targeting audiences interested in Christian and family-themed content and conservative values
    * Signing Regent Communications to the Gen2Media Video Network to deliver online video to Regent’s 62 stations in 13 markets
    * Signing over 200 radio stations to join the Gen2 Network of radio partners, and successfully migrating them to Gen2Media’s Online Video Platform
    * Launching the Gen2Media Online Video Platform on select Clear Channel Stations for the delivery of original local content and advertising
    * Signing a partnership agreement with Varsity brands, the definitive dance and cheerleading company in the country, and successfully migrating their millions of viewers to Varsity TV using the Gen2media Online Video Platform
    * Signing a contract with FootLocker, Inc. to launch FootLocker TV online, and bring original programming to the millions of FootLocker online viewers using the Gen2 video technology and Online Video Advertising Platform
    * Successfully developing and releasing Version 2 of the Gen2 Online Video Publishing Software, which includes the first of its kind Enterprise level capability which allows a single user to manage content and ad serving on thousands of sites at from a central location with ease

On the video production side, the Gen2 production team worked with the largest and most noted artists and venues in the world to bring cutting edge video production to live concerts worldwide including:

    * The Black Eyed Peas E.N.D tour, which began in Japan with stunning Gen2 visual imagery, and included stops at The Grammys, Victoria’s Secret Fashion Show, and other notable places prior to embarking on their current U.S. tour
    * Producing a Documentary featuring the biggest names including Oprah, Elton John, LA Reid and many more renowned celebrities and a commercial for Mary J Blige which continues the Gen2 relationship with the iconic Grammy winning artist
    * Producing all video for the Andre Agassi Foundation concert marking another remarkable year that Gen2 has provided the video technology for the Foundation
    * Producing all video and media for Emmis for the renowned Summer Jam for Hot97 in Giants Stadium in New York

"It was obviously an action packed year for us. What we were able to accomplish is a tribute to the hard working team we have at Gen2 who serve around the clock to deliver the highest quality video technology and production for our clients and partners," noted Argenti.

Gen2Media President Mary Spio added, "2009 was an amazing year. We launched our Online Video Platform to incredible acceptance as world class names adopted our technology and model. We were also able to attract prominent advertisers like Universal Hollywood, SONY Music, Build-A-Bear and others to the Gen2 Online Video Advertising Network. We are so optimistic as we move into 2010 with this enormous momentum. Everyone in the Company looks forward to a continuing increase in network growth, customer acceptance and satisfaction, revenue and profitability. We are so thankful for all of the people that have been with us along the way. We are truly excited about the future of Gen2."

About Gen2Media

Gen2Media is a video technology company that provides the best in breed Online Video Platform, video production and advertising on its Online Video Network that reaches over 10 million visitors monthly. Gen2Media’s Online Video Platform, Online Video Advertising Network and video production has earned the trust of a growing customer base including advertising agencies, iconic artists, media companies, organizations, businesses, and national brands such as Microsoft, Coca-Cola Company, Tribune News Company, Toyota, Emmis Communications, Clear Channel, Black Eyed Peas, Mary J. Blige, Britney Spears, Justin Timberlake and more. Gen2Media’s Online Video Publishing Technology enables businesses to easily create, deliver and monetize video and advertising delivery.

For more information visit www.Gen2Media.com.

Some of the above statements may be 'forward-looking' statements as defined by section 27A(c)(1)(A)(i) of the Securities Act of 1933.

See www.Gen2Media.com for a full safe harbor disclosure statement.

Contact:

For Gen2Media Corporation
Emerson Gerard Associates
Jerry Jennings, 561-881-7318
mediareply@emersongerard.com

 



What Gen2Media Does

Perhaps the reason that Gen2 has been sought after by such preeminent names and brands is its proven end-to-end solution, strong relationships in all aspects, and technology. Here's a brief rundown on what they do and how they do it:

Content Creation / Production
By Design or Default -- It's Your Image!

www.mediaevolutions.com

For more than a decade, the biggest names in entertainment depend on Media Evolutions, a Gen2 Company, to deliver the live concert and video production they need to keep their customers engaged. From the top artists in entertainment today to the Billboard Awards Show, Live 8 and Nickelodeon, Media Evolutions has produced content and visual imagery for high profile clients that demand the best.

Media Evolutions has worked with and produced for Justin Timberlake, Mary J. Blige, Elton John, Christina Aguilera, Rod Stewart, Carlos Santana, Rob Thomas and others. The highly acclaimed duo of Mark Argenti and Ian McDaniel have been called upon to solve some of the most demanding technical challenges in video creation and delivery, including Live 8, where the Gen2 technology and delivery system was used to deliver the largest global broadcast of a live event.

Media Evolutions seamlessly functions with the other aspects of the Gen2 business, as the unique ability of the Company to create, produce and package it's own content.


Working With Agencies

We are an agency's critical strategy partner in adapting to today's market forces and pushing new technologies for accountability and performance; an untapped vehicle for marketers to effectively reach their target audience.

    * Our core competency is helping our partners and clients gain exposure within their target demographic, and enabling valuable access to niche markets through multifaceted interactive applications.

    * We pride ourselves on designing fully functional user-friendly and visually appealing user interfaces; to attract your target demographic and deliver world-class community functionality.

    * We have completed full digital media production for Universal Studios, Screenworks, Andre Agassi Foundation, NBC, Dreamworks, LiveWire Entertainment, Sheraton Taylor Group, Chilli’s, Monte Carlo Celebrity Golf Invitational, Spike TV ABC, MTV, VH1, HBO, Showtime, Discovery Channel, History Channel, A&E and more.

We Believe

    * The global and youth marketplaces ARE the general marketplace, and the ability to recognize and capitalize on trends before others see them give an amazing competitive advantage.

    * An Agency can define itself or redefine itself
          o As a leader in tomorrow’s markets
          o As a leader in new media and technology
          o As a 360 solution for clients
          o As a company who controls the assets and outcome

Our Industry Leading Assets

    * Industry leading technology already built & in use
    * Technology is KEY!
          o Digital Distribution of high-grossing movies like Starwars Episode II, Ocean's 11, Planet of the Apes, Spy Kids, Monster's Inc, Bounce to Movie Theaters.
          o Gen2Media’s Video Automation System is currently Used by Wachovia’s NEP Screenworks (Leading provider of mobile video systems, indoor, outdoor, LED screens, video and Television production.)
          o Gen2Media’s Video Automation has been used to power the Largest events and 

Tours with precision: including Live8—The LARGEST GLOBAL BROADCAST, Mary J. Blige, Britney Spears, Justin Timberlake, Will Smith, Jessica Simpson, Video Game Awards, Billboard Awards, BET 25 and many other tours.

    * Online and on-location network with significant partners
    * Live event complete production & digital management
    * Content creation, repackaging, editing, production& delivery
    * Leadership in technology-driven media and consumer brands
    * Offline Event Enhancements
    * Outstanding reputation and relationships with artists
    * Revenue-generation & creation of new revenue models

A word about full service… the one stop shop...

This system results in improved production control, greater flexibility across all channels and lower costs for the client. Gone are the days of contracting multiple companies and coordinating between them to complete a project. The client only needs to contact one place -- Gen2 Media for overseeing and completing all aspects of a project.

Getting Started

Each project we take on poses unique challenges and we look forward to solving needs and going the extra mile as we collaborate to produce world-class Internet properties that redefine how brands do business on the web.
For more information, please visit www.gen2media.com.


Advertisers / Brands

Gen2 Media's platform enables access to millions of your perfect customers, generating unmatched return on investment (ROI) for marketing dollars.

Gen2 Media was born out of the effective capture of consumers, by creating engaging content and enabling technologies for the convergence of advertising, entertainment and lifestyle resources. We create a dynamic that instills an emotional desire to want to buy your products. We drive targeted traffic from people who actually want need your products and services.

We have built the next generation of broadcast television technologies with real-time reporting to provide consumer insight and content for distribution through online and alternative methods, such as on-location TV, XBOX LIVE, TiVo, and other mobile devices.

Our proprietary technology platform and extensive background creating content for TV broadcasters, movie studios, record labels, events and leading entertainers uniquely qualify us to serve your brand in the "TV for web" space.

Our productions, marketing, and technology all work towards one goal --- helping you increase sales, reach and emotionally connect with consumers.

As full-service marketers Gen2 has provided services for leading brands such as Coca Cola, Toyota Scion, Tribune Media, Clear Channel, FYE, Sun Coast Motion Pictures and much more.

In the end, it's all about connecting you to your consumer!

"I like you"

You "get it"

We have a true rapport!

Gen2Media will create an exact and authentic rapport with your target audience using proven tools and tactics combined with unmatched genuine instinct. Most importantly: Gen2 gives you content that truly engages your audience and provides real benefit!

Digital Video Publisher
Launch Your Custom Online TV Network In Minutes!

Looking for a turnkey plug-n-play solution that delivers revenue and high quality content? Instantly extend your advertising Inventory and reach with Gen2Media’s Digital Video Publisher.

Gen2Media's Digital Video Publisher allows you to transform your existing sites into viable, relevant "best of class" interactive online TV Networks by equipping you with the tools needed to manage and publish your video as well generate viral buzz. Users can easily embed your channels or video content into their existing social networking sites, spreading brand identity and strengthening loyalty without advertising!

The friendly and intuitive Digital Video Publisher interface helps you create custom channels from your existing content or select pre-programmed channels from Gen2Media's broad lineup of channels. Eliminate the technology challenges and hassles and focus on your core business!

From hosted daily news shows to entertainment, e360's content is created by an experienced team of proven professions with an industry reputation built on quality.

Visit www.Gen2Media.com for more information
 

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